Tools – Quick Insights

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The SKOPOS Qual-Community

Do you want to quickly and easily explore a smaller, urgent question for which a “big study” is not worthwhile? Or would you like to supplement your quantitative study with some qualitative quick insights?

Then we have the perfect solution for you with the SKOPOS EXPLORERS.

For the following topics and needs, our Qual(itative) Community provides answers in an uncomplicated and agile way:

Initial feedback on product ideas, concepts or advertising media
Consumer perception on interesting trends and topics
Creative agency input for the next advertising campaign
Consumer images to illustrate topics in the company more vividly or to better understand consumer behavior
and for all other small questions to which you need a quick answer

Your straightforward access to qualitative consumer feedback

Our community can be accessed both on PC and mobile. And this is what the associated interface looks like:

The SKOPOS EXPLORERS provides you with a quick and uncomplicated access to a first qualitative consumer feedback. The methods in the community are not a substitute for complex qualitative studies, but act as an aid to validate your own intuition or as an initial barometer of mood.

Your straightforward access to qualitative consumer feedback

Our community can be accessed both on PC and mobile. And this is what the associated interface looks like:

SKOPOS EXPLORERS – the best of our many years of community experience.

Benefit from our expertise in the field of customized short-term and long-term communities with SKOPOS EXPLORERS.

Your benefits at a glance:

Motivated participants: actively supervised and moderated by us

Speed: 24×7 available participants & established setup

Professional appearance: Incl. appealing front-end and targeted sampling

Follow results live: Intuitive reporting tool

To explore your questions we use a proven set of methods, for example:

Photo documentation e.g. as a source of ideas for creative agencies
Blogs for collecting individual opinions/contributions
Forums for discussion within a group, moderated by an experienced SKOPOS market researcher